1. It is woven by a heritage Italian cotton weaver who supplies bed linen to some of the very best and most well known hotels globally. They utilise the expertise of the local community gained over hundreds of years.
2. It is single ply: more breathable, a mark of quality cotton & reminiscent of silk. You can read more about single ply here.
3. Only the best, long staple cotton is used: less pilling, less wrinkling, softer & longer lasting
4. Our bed linen isn't fastened with buttons - it has a flap which tucks underneath the mattress. No more lost buttons! However, if you would still like buttons, please get in touch and we can have a set made for you.
5. We offer custom options, such as custom cord colour.
6. Certified non-contaminated cotton (the purest cotton)
7. Mercerised for a bright white
8. Our fitted sheets have thicker, higher quality elastic
9. Tighter seam stitching makes for more durable sheets.
10. Very fairly priced for the quality!